Set up Comment-to-DM automation
Automatically send product links or lead magnets when followers comment.
The short answer
Comment-to-DM triggers automatically send an instant Instagram direct message whenever someone leaves a comment containing specific keywords on your posts or reels.
Create a new automation rule
- Go to Automations in your DMDrop dashboard.
- Click New Automation and select Comment-to-DM.
- Choose whether to trigger on all posts or select a specific Reel/Post.
- Enter trigger keywords (e.g.
LINK,GUIDE,PRESET).
Case Insensitive: Trigger words match regardless of capitalization (e.g., 'link', 'Link', and 'LINK' all work seamlessly).
Configure the DM response
Write your automated DM response. You can include links to your DMDrop storefront product, free downloads, or exclusive affiliate recommendations.
Hey {username}! 👋 Here is the direct link to grab the 2026 Creator Playbook: https://dmdrop.store/@alex/playbook
Let me know if you have any questions!Public comment auto-reply
Enable public comment auto-replies to let followers know their DM is waiting and signal engagement to Instagram's algorithm:
Example Public Reply: “Just sent you the link via DM! Check your inbox 📥✨”
Test your automation
Always test your automation with a secondary Instagram account before announcing your post to followers.
Verified by DMDrop · Need help? Email support@dmdrop.store